Submitting your business address to Apple Maps is done through a platform called Apple Business Connect (which replaced the older "Apple Maps Connect" service).
Since we are in 2026, Apple has streamlined this process to be more "agentic"—meaning it’s more integrated with Siri and AI search than ever before. For a business like PTC Realty or any local shop, here is the current step-by-step process:
You must have an Apple ID to manage your listing.
Pro Tip: Do not use your personal iCloud account. Create a dedicated Apple ID using your professional business email (e.g., marketing@ptcrealty.com) to ensure your team can access it later without needing your personal password.
Go to the official Apple Business Connect website.
Click "Get Started."
Sign in with your business Apple ID.
Select your entity type (usually Small Business for a single location or a local boutique agency).
Apple might already have a "placeholder" listing for you based on third-party data.
Type your business name and address in the search bar.
If it exists: Click it and select "Claim This Location."
If it doesn’t exist: Click "Add a new location with this name" to start from scratch.
Accuracy is critical for SEM and local SEO. Ensure your NAP (Name, Address, Phone) matches your website exactly.
Address: Pinpoint your location on the map manually if the automatic pin is slightly off (crucial for offices in complex buildings).
Category: Choose a primary category (e.g., "Real Estate Agency") and relevant sub-categories.
Hours: Include special holiday hours, as Apple Maps now prioritizes "Open Now" filters for AI-assisted searches.
Apple won't publish your address until they know you are the owner. In 2026, you generally have three ways to verify:
Phone/SMS: Apple sends a code to your official business phone number.
Official Document: Upload a PDF of a utility bill, business license, or lease agreement that shows both your business name and the address.
Domain Validation: If you have access to your website's DNS settings, you can add a "TXT record" to prove you own the brand.
Once submitted, don’t just leave it as a text address. Apple Maps uses "Place Cards" to show off your business:
Photos: Upload high-resolution interior and exterior shots.
Showcases: (Newer Feature) Post a "Showcase" to highlight a current offer or a new listing (e.g., "New Luxury Listing in Peachtree City!").
Action Links: Add buttons like "Book an Appointment" or "Visit Website."
After you click "Submit for Review," it typically takes 3 to 5 business days for Apple to verify the details. You will receive an email confirmation once your business address is live on Apple Maps, Siri, and Apple Wallet.